Rejuran has quickly become one of the most talked-about cosmetic treatments in Australia—not as a replacement for traditional cosmetic treatments, but as an adjunct therapy. While most injectable-based treatments deliver fast improvements in facial structure and movement lines, Rejuran focuses on deeper regenerative benefits such as long-term collagen stimulation, improved skin health, and prevention of ageing at the cellular level.
This layered approach—short-term refinement with traditional methods, coupled with Rejuran for long-term prevention—is driving its rapid rise in clinics across Sydney, Melbourne, and beyond.
Why Rejuran is trending in Australia
1. Growing consumer demand for preventative aesthetics
Australian consumers are becoming more informed and proactive about ageing. Rather than waiting for visible deterioration in their skin, patients are seeking treatments that actively repair and future-proof their look. Rejuran contains polynucleotides (PN) that aim to stimulate the body’s own healing processes—this approach aligns with the preventative aesthetic movement.
2. Complements, not replaces, existing treatments
Traditional treatments address facial volume and expression lines. Rejuran does something fundamentally different—it optimises the quality and function of the skin itself. Together, they target all layers that undergo natural ageing-related change:
- Surface: Improved texture, hydration, elasticity
- Structure: Optimised collagen framework
- Support: Reduced inflammation
3. Not subject to traditional advertising restrictions
In Australia, the Therapeutic Goods Administration (TGA) has strict rules prohibiting the direct advertising of prescription-only substances, including many traditional injectable cosmetic treatments. Rejuran, however, is classified differently, allowing clinics to openly educate and promote its benefits. This freedom has led to increased visibility across digital marketing, media coverage, and practitioner-led educational content.
4. Social media surge
On TikTok, Instagram, and YouTube, Rejuran treatments are being showcased with raw healing journeys, under-eye transformations, and collagen-based content. Influencers refer to it as “DNA skin therapy” and “salmon sperm injections,” driving significant interest from younger demographics focused on preventative skin treatments.
5. Media and celebrity endorsement
Beauty editors, dermatologists, and aesthetic doctors have been featured in media discussing Rejuran’s regenerative science and its use in South Korean aesthetic medicine. Its origin in South Korea—a global leader in skin technology—adds to its credibility and desirability.
Search trends indicating rapid growth
Search volumes for terms such as “Rejuran Sydney,” “Rejuran before and after,” and “Rejuran under eyes” have surged in the last 12 months. Australia is now one of the fastest-growing markets outside Asia for the treatment, with interest particularly high in:
- Preventative ageing among late 20s–40s
- Skin repair for acne scarring
- Under-eye rejuvenation where other treatments are not suitable
- Patients seeking natural, regenerative outcomes
Why Australians are choosing Rejuran
Long-Term Skin Health
Unlike treatments that only correct visible signs, Rejuran aims to optimise the biological function of the skin. Patients report gradual, cumulative changes in texture, elasticity, and radiance.
Evidence-informed regenerative science
Polynucleotides derived from salmon DNA claim to:
- Activate fibroblasts
- Improve hydration through increased hyaluronic acid production
- Reduce inflammation at a cellular level
- Promote healthy collagen matrix formation
Results that build over time
Rejuran is not a quick fix. It is a skin investment. With treatments spaced over several months, they aim to promote cellular change that continues to improve over time, building a stronger, more resilient skin foundation.
Origin: From South Korean skin regeneration to Australian mainstream
Rejuran was pioneered in South Korea, where aesthetic medicine focuses on cellular health and long-term prevention rather than solely correction. As Australian patients embrace a similar philosophy, Rejuran’s move into mainstream cosmetic practice was inevitable. Clinics now commonly offer it alongside traditional non-surgical cosmetic treatments as part of a comprehensive skin longevity and anti-ageing program.
The Future of Rejuran in Australia
Rejuran is not a fleeting trend—it represents a shift in how we approach ageing. Rather than chasing surface-level improvements, Australians are now seeking treatments that:
- Optimise their appearance now
- Support long-term skin function
- Prevent future changes that result from natural ageing-processes
- Balance the results of other cosmetic treatments
- Deliver natural, subtle improvements over time
Where to Next?
To explore how Rejuran compares to other treatments, see: Rejuran vs other treatments
To understand the science behind Rejuran, see: The science behind Rejuran
Want to know more about Rejuran?
Learn more about Rejuran treatments in our complete Rejuran treatment guide.
Searching online for a “Rejuran treatment near me”?
Curious about which Rejuran treatment is right for you? Explore our Rejuran treatment options and packages and book a consultation.
